Monday, July 9, 2012

Moguldom Bets on Video and Mobile to Connect Black Women to Brands

Jamarlin Martin - Chairman & CEO Moguldom Media Group

African-American media firm Moguldom is banking on video content to attract big brand dollars.

Advertisers including General Mills, Lincoln, and Toyota have wrapped their brands around Moguldom Media Group-produced web series like "She's The Boss" and fashion entrepreneur show "How I Made It."

Moguldom's first website hit was Bossip, a gossip site frequented by black women, a "sweet spot" audience niche for Moguldom, according

More details here...

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